{"title":"Best","description":null,"products":[{"product_id":"ghd-ghd-chronos-black-styler-p-650-1590","title":"GHD CHRONOS PROFESSIONAL HAIR STRAIGHTENER (26MM PLATE) BLACK","description":"Introducing ghd's professional HD motion-responsive™ HAIR STRAIGHTENER, ghd chronos; 2x more responsive² for ultra-fast personalised styling that transforms your hair in one stroke, that's suitable for all hair types - available in the best salons and ghdhair.com. Experience a revolutionary transformation at your fingertips with the HD motion-responsive™ technology, continously adapting to your styling movements to deliver unrivaled heat monitoring accuracy, maintaining the ideal styling temperature of 185˚C as indicated by the sensor light. Achieve instant and superior styles that last for 24 hours², with 3x more breakage protection⁴. Our high-performance ceramic floating plates are coated with an ultra-gloss finish, resulting in 2x less frizz⁵, easy-glide styling and up to 85% more shine⁶. ghd chronos features a re-engineered wishbone hinge to meticulously keep the plates perfectly aligned, giving you the control and ease required to unleash your full creative potential. Having an ultra-ergonomic sleek rounded design means you can effortlessly transition between perfectly straight styles, elegant curls and captivating waves with a simple tilt of your hand. For extra peace of mind, ghd chronos features an integrated sleep mode meaning your styler with automatically switch off after 10 minutes of inactivity, providing added safety and energy efficiency. * Better than Black Friday relates exclusively to Trade In save £100, applicable against ghd Chronos and ghd Chronos Max on valid Trade In orders. Trade In T \u0026amp; CS APPLY. ¹Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test. ²Technical test in a lab on wavy hair, vs naturally dried hair ³Consumer testing, Jan'21. 86% of 142 consumers agreed their hair lasted 24 hours after styling ⁴vs. competitor styler working at 235°C ⁵Technical test in a lab on frizzy hair, vs naturally dried hair ⁶Technical test in a lab on brunette hair, measured vs. naturally dried hair ⁷Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”) ⁸ Vs ghd Gold. † Based on ownership of an electrical straightener, 38% of 1540 people surveyed owned a ghd straightener. Brand ownership study conducted Jan - Feb 2024 across straightener brands","brand":"ghd","offers":[{"title":"Black","offer_id":48091565949093,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":48091565981861,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true},{"title":"Dusted Pink","offer_id":48091566014629,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/650_Gallery_Image_1_StylistAward2025_UK_Ver2_65ec5738-9fbe-4b66-915c-82e0e47ccd2a.jpg?v=1785917693"},{"product_id":"ghd-ghd-chronos-max-white-styler-p-690-6734","title":"GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) WHITE","description":"Introducing the ghd Chronos Max™ the latest professional wide plate styler from ghd, featuring HD motion-responsive™ technology for ultimate precision and 3x faster² results. Engineered to transform long, thick, and curly hair, this advanced HAIR STRAIGHTENER delivers high-definition results in just one stroke. The ghd Chronos Max™ is powered by innovative HD motion-responsive™ technology, which adapts to your styling movements in real time. This ensures optimal heat at 185°C, providing unmatched control and lasting styles that hold for up to 24 hours³. Designed for thicker hair, it gives 2x more breakage protection⁴ while delivering salon-quality results at home. Achieve sleek, shiny, and frizz-free styles with ease. The ghd chronos max™ delivers up to 90% more shine⁵, reduces frizz by up to 2.5x⁶, and produces up to 3x straighter hair in one stroke⁷. With its superior performance, it’s ideal for achieving smooth, straight looks or creating effortless waves. The wide ceramic floating plates are 85% larger¹, offering more coverage with every pass and making it our best wide hair straightener for thick hair. The slim, curved design helps you get closer to the roots, ensuring flawless styling from root to tip. Whether you're straightening or adding waves, the ergonomic design makes switching between styles seamless. For added peace of mind, the ghd Chronos Max™ features an automatic sleep mode that activates after 10 minutes of inactivity. With universal voltage, a protective plate guard, and a long 2.7m cable, this styler is perfect for both at-home use and travel. Plus, it comes with a 2-year warranty for extra reassurance. The ghd Chronos Max™ is not just a straightener—it's your go-to tool for professional, high-definition styling with long-lasting results. ¹ Vs ghd Gold. ² Vs ghd Max. Technical test in lab show ghd Chronos max is 3X faster to achieve same high level of frizz reduction on frizzy tresses. ³ Consumer testing, Nov’23. 82% of 112 consumers agreed ghd chronos max gave 24-hour lasting style. ⁴ Vs competitor styler operating at 235˚C. ⁵ Technical test in a lab on brunette hair, measured vs. naturally dried hair. ⁶ Technical test in a lab on frizzy hair, vs naturally dried hair. ⁷ Technical test in a lab on wavy hair, vs naturally dried hair. ⁸ Vs ghd Max. ⁹ Extreme heat is any heat treatment causing fractional wet tensile strength reduction per cycle greater than 0.001, measured over at least 100 cycles on brown Caucasian hair (a \"Strength Reduction\"). Extreme heat damage is a Strength Reduction of more than 0.005. ¹⁰ Vs ghd platinum+ with ultra-zone technology. ¹¹ Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test. ¹² Consumer testing, Jan'21. 86% of 142 consumers agreed their hair lasted 24 hours after styling. † Based on ownership of an electrical straightener, 38% of 1540 people surveyed owned a ghd straightener. Brand ownership study conducted Jan - Feb 2024 across straightener brands","brand":"ghd","offers":[{"title":"Black","offer_id":48091566112933,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":48091566145701,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true},{"title":"Dusted Pink","offer_id":48091566178469,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/690_Gallery_Image_1_No1_UK_28972666-e2fa-4251-9ae6-8b35b7031318.jpg?v=1785917695"},{"product_id":"ghd-ghd-chronos-curve-grand-tong-32mm-black-bundle-p-781-2523","title":"GHD CHRONOS CURVE GRAND TONG (32MM BARREL) IN BLACK BUNDLE FOR BIG VOLUMINOUS CURLS","description":"Create big, bouncy curls with the ghd Chronos Curve Grand Tong hair curler bundle in black. Featuring the ghd Chronos Curve Grand Tong, ghd Curly Ever After Curl Hold Spray and ghd The Comb Out, this hair curler set is designed to deliver big voluminous curls with long-lasting hold, enhanced shine and a smooth, frizz-free² finish. Achieve glamorous, salon-quality results with everything you need for your ultimate curl routine. Big, voluminous curls and waves Up to 3x faster¹ high-definition results Up to 24-hour curl hold³ No extreme heat damage⁴ Up to 50% more shine⁵ Up to 50% smoother hair⁷ Frizz-free finish² ghd Curly Ever After - Up to 24-hour curl hold⁸ and heat protection ghd The Comb Out - Delicate detangling for damp hair Automatic sleep mode after 20 minutes of inactivity Powered by curl-responsive technology, the ghd Chronos Curve Grand Tong maintains the optimum styling temperature of 185°C for consistent, long-lasting results from root to tip with no extreme heat damage. Paired with ghd Curly Ever After for enhanced curl longevity and ghd The Comb Out for gentle detangling, this curling tong set delivers glamorous curls with volume, shine and staying power that lasts all day. ¹ Vs competitor curler set to 190°C. Lab test measuring time taken to form the same curl​ length (excluding max wand) 180-190oC for 26mm, 190°C for 32mm \u0026amp; conical. Lab test measuring time taken to form the same curl length. ² Consumer testing, Jan-Feb’24. an average of 73% of 921 consumers agree that ghd chronos curve makes frizz-free curls \u0026amp; waves. ³ When used with curl hold spray. Technical test measuring curl retention in a humidity chamber at 50% relative humidity ⁴ Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”) ⁵ Technical test in lab on brunette hair, vs naturally dried hair ⁶ 81% of 110 consumers agree: Gives smooth results ⁷ Technical test in lab on frizzy hair measuring frizz reduction after curling vs naturally dried hair as measure of smoothness ⁸Technical test measuring curl retention in a humidity chamber at 50% relative humidity","brand":"ghd","offers":[{"title":"Black","offer_id":48091567128741,"sku":null,"price":66.3,"currency_code":"EUR","in_stock":true},{"title":"Dusted Pink","offer_id":48091567161509,"sku":null,"price":66.3,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/781_Gallery1_Global_63f3a5da-6806-470a-8baa-c32eeee271f4.jpg?v=1785917716"},{"product_id":"ghd-ghd-helios-professional-hair-dryer-black-bundle-p-784-5211","title":"GHD HELIOS PROFESSIONAL HAIR DRYER IN BLACK BUNDLE","description":"Achieve fast, smooth blow dries with the ghd Helios Professional Hair Dryer Bundle in Black. Featuring the ghd Helios Professional Hair Dryer and the ghd Professional Hair Dryer Diffuser, this hair dryer set is designed to deliver ultimate styling control, enhanced shine and salon-quality results. From sleek blow dries to defined curls and waves, enjoy versatile styling with powerful performance and precision. 30% more shine* Powerful airflow travelling at 120kmph 3x more hair alignment* Smooth, salon-quality results Lightweight and ergonomically balanced design Bespoke acoustic system for reduced noise levels ghd Professional Hair Dryer Diffuser - Defines curls and waves with a frizz-free finish Powered by innovative Aeroprecis™ technology, the ghd Helios channels concentrated airflow for faster drying, enhanced control and beautifully smooth results. Paired with the ghd Professional Hair Dryer Diffuser, this hair dryer and diffuser set offers versatile styling for everything from sleek blow dries to naturally defined curls and waves, delivering professional performance with every use.","brand":"ghd","offers":[{"title":"Black","offer_id":48091568308389,"sku":null,"price":65.4,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":48091568341157,"sku":null,"price":65.4,"currency_code":"EUR","in_stock":true},{"title":"Plum","offer_id":48091568373925,"sku":null,"price":65.4,"currency_code":"EUR","in_stock":true},{"title":"Blue","offer_id":48091568406693,"sku":null,"price":65.4,"currency_code":"EUR","in_stock":true},{"title":"Dusted Pink","offer_id":48091568439461,"sku":null,"price":65.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/784_Gallery1_Global_279090fa-ee29-40e4-83ed-b1fecfb31c62.jpg?v=1785917733"},{"product_id":"ghd-ghd-air-p-248-3056","title":"GHD AIR HAIR DRYER","description":"\u003cp\u003eGet salon worthy blowdries in minutes with the ghd air™ professional 2100W hair dryer. Its powerful 2,100W professional-strength motor and patented removable air filter deliver high pressure air flow for faster drying² from root to tip - cutting down on your everyday blowdry routine³, while the advanced ionic technology reduces frizz on all hair types⁴ to create smoother⁵ and shinier looks that are silky to the touch. This ghd hair dryer comes equipped with a concentrator nozzle, and variable power and temperature controls, allowing you to tailor your blowdry to your hair type, while a cool shot button helps lock your finished style in place with a blast of cool air. The ghd air™ is also a breeze to use thanks to its ergonomic design that making it comfortable to hold for both left and right-handed users, and a 3m long power cable that gives total flexibility as you style. The ghd air™ is compatible with the ghd hair dryer diffuser which is sold HERE. The ghd air® hair dryer operates at 220-240 V and will only work in countries where a 220-240 V power supply is available. ¹ 104 consumers, Feb 2022 ² 79 out of 104 consumers agreed, Feb 2022 - measured vs consumers current dryer ³ 78 out of 104 consumers agreed, Feb 2022 - measured vs consumers current dryer ⁴ 73 out of 104 consumers agreed, Feb 2022 - measured vs consumers current dryer ⁵ 77 out of 104 consumers agreed, Feb 2022 - measured vs consumers current dryer\u003c\/p\u003e","brand":"ghd","offers":[{"title":"Black","offer_id":48091572469925,"sku":null,"price":41.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/248_Gallery_Image_1.jpg?v=1785911545"},{"product_id":"ghd-ghd-chronos-max-dusted-pink-styler-p-770-4889","title":"NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK","description":"\u003cp\u003eIntroducing the ghd Chronos Max™ professional HD motion-responsive™ wide plate straightener — reimagined in dreamy dusted pink with refined rose-gold accents. A statement in both performance and purpose, this limited edition colour continues our longstanding commitment to raising funds and awareness for breast cancer charities, with £10 given to Breast Cancer Now for every pink tool purchased. Engineered for high-definition styling, ghd Chronos Max is 2x more responsive⁴ for 3x faster² results, making it the ultimate wide plate hair straightener for long, thick and curly hair. Designed to transform in just one stroke, it delivers sleek, smooth results with no extreme heat damage.¹⁰ At its core lies intelligent HD motion-responsive™ technology, which continuously adapts to your styling movements and adjusts power accordingly. Maintaining the optimum 185°C, it ensures precise heat monitoring for styles that last up to 24 hours³ — even on thicker hair types. With up to 2x more breakage protection⁵, you can achieve high-definition results without compromise. The ghd Chronos Max wide hair straightener features 85% larger¹ ceramic floating plates, paired with 24% thinner edges⁹ and a softly curved design to glide closer to the roots. The result is flawless root-to-tip styling from every angle. Expect up to 90% more shine⁶, 2.5x less frizz⁷ and hair that is up to 3x straighter in just one stroke⁸ — all without extreme heat.¹⁰ It’s more than a hair straightener. The ultra-ergonomic curved silhouette allows you to move effortlessly between polished straight styles, soft waves and relaxed flicks with a simple turn of the hand — giving you complete creative control. Giving you total peace of mind the sleep mode automatically switches off after 10 minutes of inactivity, while universal voltage, a protective plate guard and a professional-length 2.7m cable ensure styling confidence wherever you are. Finished with a 2-year warranty, ghd Chronos Max is your definitive wide plate styler — delivering salon-worthy results at home, beautifully dressed in soft pink. 1 Vs ghd gold. 2 Vs ghd Max. Technical test in lab show ghd Chronos max is 3X faster to achieve same high level of frizz reduction on frizzy tresses 3 Consumer testing, Nov’23. 82% of 112 consumers agreed ghd chronos max gave 24-hour lasting style 4 Vs ghd platinum+ with ultra-zone technology 5 Vs competitor styler operating at 235°C 6 Technical test in a lab on brunette hair, measured vs. naturally dried hair 7 Technical test in a lab on frizzy hair, vs naturally dried hair 8 Technical test in a lab on wavy hair, vs naturally dried hair 9 Vs ghd Max 10 Extreme heat is any heat treatment causing fractional wet tensile strength reduction per cycle greater than 0.001, measured over at least 100 cycles on brown Caucasian hair (a \"Strength Reduction\"). Extreme heat damage is a Strength Reduction of more than 0.005​ 11 Heat-resistant bag should only be used with ghd products.\u003c\/p\u003e","brand":"ghd","offers":[{"title":"Black","offer_id":48091575320741,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":48091575353509,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true},{"title":"Dusted Pink","offer_id":48091575386277,"sku":null,"price":89.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/770_PDP_GalleryImage_1_UK.jpg?v=1785911592"},{"product_id":"ghd-ghd-duet-blowdry-hair-dryer-brush-in-black-p-663-9911","title":"GHD DUET BLOWDRY HAIR DRYER BRUSH IN BLACK","description":"\u003cp\u003eWelcome to the future of hair styling with ghd Duet Blowdry – our revolutionary 2-in-1 hair dryer brush designed to transform your styling routine. Say goodbye to lengthy blow drying sessions and hello to effortlessly sleek and bouncy blow dries in the comfort of your own home. With ghd Duet Blowdry, you can now dry and style your hair simultaneously, thanks to its compact and powerful motor. Our innovative Heat-Air Xchange Technology™ actively heats the bespoke elliptical-shaped barrel plate surface and snag-free bristles, ensuring seamless voluminous styling with no heat damage¹. This means you can achieve professional results without compromising the health of your hair. Experience powerful low-temperature styling with ghd Duet Blowdry. Equipped with sensors that monitor temperature 400 times per second, this tool ensures consistent heat while minimising heat damage. Perfectly positioned air vents enable high-performance styling at a low temperature, leaving your hair smooth, shiny, and full of volume. Create long-lasting results and flawlessly smooth, frizz-free styles with ghd Duet Blowdry. Experience significantly reduced flyaways and a stunning 50% more shine². Our heated barrel and bristles make styling a breeze, creating professional bouncy blow dries quickly and easily. And with our bespoke acoustic system, you can enjoy a conversation-friendly sound level experience for a more pleasant styling session at home or in the salon. Designed with ultra-powerful performance, efficiency, and aesthetics in mind, The ghd Duet Blowdry brush delivers luxurious results with up to 40% less energy consumption³. Plus, enjoy added peace of mind with features like sleep mode, which automatically switches off the device after 30 minutes of inactivity, and a 2-year warranty. Also included with the ghd Duet Blowdry is a heat resistant bag to protect your surfaces and a cleaning brush so you can get the most out of your tool time and time again. Transform your hair styling experience with ghd Duet Blowdry and discover the fastest way to achieve salon-quality results at home. ¹ No thermal hair damage detected after 100 cycles of 4 passes on thoroughly towel-dried hair. ² naturally dried hair, dependent on consumer use ³ vs ghd hair dryer with a brush, dependent on consumer use ⁴ consumer testing, 148 women, July 2023 ⁵ vs naturally dried hair ⁶ at high humidity, vs ghd helios \u0026amp; brush\u003c\/p\u003e","brand":"ghd","offers":[{"title":"Black","offer_id":48091576565925,"sku":null,"price":113.7,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":48091576598693,"sku":null,"price":113.7,"currency_code":"EUR","in_stock":true},{"title":"Dusted Pink","offer_id":48091576631461,"sku":null,"price":113.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/663_PDP_GalleryImage_DuetBlowdry_1_MC2025V2_UK.jpg?v=1785911614"},{"product_id":"ghd-ghd-duet-style-white-p-613-4134","title":"GHD DUET STYLE HOT AIR STYLER IN WHITE","description":"\u003cp\u003eCreate multiple styles with ghd duet style - our ground-breaking hot air styler that allows you to simultaneously dry and straighten hair without heat damage**, using just one tool; perfect for all hair types. Instant frizz-free*** hair just got easier - our revolutionary combination of the best in drying and heat technology effortlessly transforms hair from wet to styled. Designed to deliver best in class performance with transformative results that respects your hair with no heat damage**, sizzling or burning smell. Experience the power of Air-fusion™ technology, a unique internal aerodynamic system works in synergy with 4 smart low temperature plates inside a bespoke styling chamber. The unique air directional system focuses the ultra-concentrated airflow to ensure even drying and highly efficient styling. Unlock faster results with up to 48 hours of unprecedented softness*** and beautiful hair that you just can't stop touching. Featuring an exclusive Shine Shot™ mode, for dry hair only, to transform into a ghd HAIR STRAIGHTENER operating at 185°C with no air - delivering those instant frizz-free results*** with 2x more shine**** and up to 42% humidity resistance*****. For seamless, snag-free styling, each advanced floating plate is finished with an ultra-gloss coating to glide smoothly from root to tip. A bespoke acoustic system keeps sound levels low whilst drying for a more refined styling experience. Our 2-in-1 styler boasts an energy efficient yet powerful performance, harnessing an aerodynamic system to minimise energy waste for up to 45% less energy consumption†. Simplify your routine without compromising on stunning results with the ghd duet style in white. * that combines hot air and heated styling plates ** no thermal hair damage detected after 100 cycles of 4 passes in wet to style mode vs naturally dried hair *** consumer testing, 142 women, June 2021 ****vs naturally dried hair, dependent on consumer use. ***** at high humidity, in wet to style mode vs Helios, brush + Platinum+ †measured in drying mode vs ghd hair dryer with a brush, depending on consumer use\u003c\/p\u003e","brand":"ghd","offers":[{"title":"Black","offer_id":48091576762533,"sku":null,"price":113.7,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":48091576795301,"sku":null,"price":113.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6590\/2501\/files\/613_GALLERY_WHITE_ASSET_1_Global.jpg?v=1785911617"}],"url":"https:\/\/ghdhairhub.it.com\/collections\/best.oembed","provider":" ghdhairhub.it.com","version":"1.0","type":"link"}